When we decided to do our new stationery, we all knew we wanted it to be minimalist. We wanted colours and lines that would be bold, but still unobtrusive so our materials wouldn’t hog the stage, leaving the focus on our work and the work we do for our clients. With that starting point, the black, white and grey palette was a no-brainer. The circle was inspired by the first and last letters in our company name. Our main font is the simple, versatile and accessible Open Sans, which is accompanied by a script font that adds the element of creativity that makes it us. Some people think outside the box; we think real creativity comes from thinking your way out of it.